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ERM advises Maverick on the sale of Unbotify to Adjust

ERM has advised Maverick Ventures Israel, on the acquisition of the Israeli start-up Unbotify by the German company Adjust.

Unbotify has developed an AI solution that analyzes human behavior patterns within websites’ and mobile apps’ user-flows, to differentiate between bots and actual humans to prevent digital fraud activity. Maverick Ventures Israel is the main investor in Unbotify.

Natalie Noy, partner in the high-tech and start-ups department, led the team with associate Raz Mechalovich.

For media coverage of the transaction, please click here.

For more information on the investment or our high-tech and start-ups department, please contact Natalie Noy, or another member of our team.

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